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1221. License to IHSA Member Schools. By virtue of membership in the IHSA, and subject to the terms of this Policy, each member school is granted a non-exclusive, non-transferable license to use the Trademarks on or in connection with printed publications, event merchandise, audio-visual productions and otherwise created and/or distributed in connection with any contests, games, meets or other event conducted by or under the auspices of the IHSA, including regional, sectional and super-sectional events (collectively, “State Series Events”). Specifically excluded from the license granted to the member schools are any state final championship events(collectively, “State Final Events”). All uses of the Trademarks pursuant to this Policy must receive the prior written approval of the IHSA.2. Use of IHSA Licensed Vendors Only. Only IHSA-licensed vendors may be utilized to produce printed publications, event merchandise, audio-visual productions bearing the Trademarks and otherwise pursuant to this Policy. Any contract with a licensed vendor shall: (i) require full and timely compliance with this Policy, including, without limitation, timely accounting and payment of any royalties due to the IHSA, and (ii) establish any terms of the business arrangement between the member school and licensed vendor which are separate and in addition to the requirements of this Policy. Unless otherwise agreed by the IHSA, any agreements between a member school (or tournament event host) and a licensed vendor for printed publications, event merchandise, audiovisual productions and otherwise created and/or distributed in connection with any State Series Events shall be subject to the prior approval of the IHSA. No contingent or multi-year contract shall be entered into for any State Series Events.3. State Series Events. The IHSA’s name and at least one of the Trademarks must be included on all printed publications, eventmerchandise, audio-visual productions and otherwise created and/or distributed in connection any State Series Events. Further, any time a member school hosts a State Series Event, the contemporary IHSA logo must be: (i) conspicuously displayed on the front cover of any program and on any other printed material produced for the State Series Event, and (ii) included on any merchandise, audio-visual productions and otherwise produced in conjunction with the State Series Event.4. State Final Events. No member school or licensed vendor may use the Trademarks in connection with any State Final Events without the prior, written approval of the IHSA. Only IHSA-designated licensed vendors shall be allowed to create or distribute any printed publications, event merchandise, audio-visual productions and otherwise in connection with any State Final Events. Only IHSA-designated licensed vendors will be permitted to be on or around the premises of State Final Events for commercial or retail purposes.5. Regular Season Events. At the option of each member school, the contemporary IHSA logo may be incorporated into any printed publications, event merchandise, audio-visual productions and otherwise created for regular season games—but is not required to be used. In the event a member school chooses to so utilize the contemporary IHSA logo, the member school is obligated to pay to the IHSA royalties in accordance with this Policy and such items shall only be produced by vendors licensed by the IHSA.6. Prohibited Uses of the Trademarks. Member schools and licensed vendors may not: (i) alter the Trademarks in any way, (ii) cobrand their own products or materials with the Trademarks; or (iii) incorporate the Trademarks into their respective trademarks,service marks, company names, Internet addresses, domain names, or any other similar designations.7. Use of the Trademarks for Promotion. Member schools and licensed vendors may use Trademarks to promote the sale of IHSAapproved publications, merchandise, audio-visual productions and otherwise provided that they each follow the guidelines otherwise set forth in this Policy.8. General Trademark Usage Considerations.a. The Trademarks must always be printed in capital letters with the appropriate TM or ® symbol prominently displayed; andb. In printed publications, ownership of any Trademark should be indicated in close proximity to Trademark usage to the extent feasible.EXAMPLE: When using the trademark “THE FUTURE PLAYS HERE®”, somewhere on the same page should appear the following phrase: “THE FUTURE PLAYS HERE® is a registered trademark of the Illinois High School Association.” In larger publications with multiple Trademarks utilized, instead of indicating the ownership each time a Trademark is used, it would be acceptable to include the following phrase in a prominent location in the publication: “ (INSERT) are all trademarks owned or licensed by the Illinois High School Association.”c. Trademarks shall be set apart from the nouns they modify. Please follow every use of a Trademark with an appropriate noun consisting of the IHSA product or service that is branded with the mark. The Trademarks are adjectives and may not be used as nouns, verbs, puns, alone as a shorthand way of identifying a product or service, or in the possessive or plural forms.d. Member schools and licensed vendors that desire to reproduce any Trademarks must contact the IHSA to obtain high quality version(s) of the Trademark(s) to be reproduced. Trademarks shall not be obtained/reproduced from any other source, including, but not limited to, the IHSA’s website or other publications.9. Special Limitations on Certain Trademarks. The use of the following Trademarks is subject to special restrictions and limitations as indicated beloa. MARCH MADNESS® This mark is required to be used on the front cover of all IHSA boys and girls basketball State Events Series and State Final Event programs. This mark may not otherwise be used unless specifically authorized in writing bythe IHSA.b. AMERICA’S ORIGINAL MARCH MADNESS® This mark must be included on the cover, or elsewhere within all IHSA boys andgirls basketball State Events Series and State Final Event programs. This mark may not otherwise be used unless specificallyauthorized in writing by the IHSA.c. MARCH MADNESS EXPERIENCE TM This mark cannot be used unless specifically authorized in writing by the IHSA.10. Royalty Payments -Printed Publications.a. (a) A royalty equal to five percent (5%) of the gross advertising revenues generated in connection with any printedpublications sold or distributed by a member school or licensed vendor at or in connection with any IHSA activity during the regular season or for any State Series Event will be due to the IHSA for any use of the Trademarks.b. (b) Licensed vendors shall deliver a full accounting of revenues generated and make any royalty payments due to the IHSA by the earlier of: (i) 30 days after the date of the event for which the printed publications were sold or distributed, or (ii) June 30.c. (c) Member schools shall deliver a full accounting of revenues generated and make any royalty payments to the IHSA when the school submits all financial reports for the respective State Series Event hosted, or within 30 days for regularseason events.d. (d) No royalty shall be owed where a member school prepares and distributes programs or other printed publications containing no ads or utilizing no Trademarks, with or without the involvement of any licensed vendor.